Word of the day - Refudiate

As Sarah Palin coined a new word yesterday, refudiate, we ponder on the usefulness of neologisms to the internet as a whole.

Your website will generally do well with search engines if the word people are looking for is found in relatively few other places - that's having a niche.  But on the other hand, you want lots of people to be looking for it - that's called demand.

The problem with niches which are in demand is that other businesses eventually get in on the game, thus refudiating your right to corner the market!  So you have to be one step ahead.

Using bazoox lets you get the word out quickly and painlessly, on a platform that gets spidered (read by search engines) often, so nobody can refudiate your 15 minutes of fame!

Bazoox Blog, 20th Jul 2010